Many of the employees of KLM’s social media department regularly appear in the media. It is therefore my job to take a portrait photo that can be used at press conferences, press releases and other media statements.
Important for the portrait photo taken is that it had to be usable on different platforms. This meant that the profile photos had to be formal but not too rigid.
Because the head office is right behind the Amsterdamsebos, this was a perfect background that gives a lot of atmosphere in the picture. Because the photo shoot took place in mid-October, the trees were already beautifully changing to autumnal hues. The warm natural tones immediately removed the stiffness from the photo.